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Fresh Express launches âExpress Yourselfâ campaign
Fresh Express, the brand leader in value-added salads, has launched its most expressive campaign yet with Express Yourself.
USDA announces new presidential appointments
U.S. Secretary of Agriculture Brooke Rollins today announced the latest slate of presidential appointments
ProduceIQ: Easter demand lifts prices as tariffs rattle produce industry
A broad range of produce commodities will feel the immediate effects of President Trumpâs newly imposed tariffs.
Edible Garden signs exclusive distribution agreement with Midwest retailer
Edible Garden AG Incorporated announced the signing of an exclusive two-year vendor supply agreement (VSA) with Berkotâs Super Foods
Restaurant loyalty is quickly eroding, report finds
There is an alarming trend emerging in the fast food and fast-casual restaurant market: diner loyalty to their favorite brands...
West Pak Avocado releases Cinco de Mayo strategy
As Cinco de Mayo approaches, West Pak Avocado's AVO360 program and category expertise highlight the holiday's growing popularity
Viva Fresh celebrates 10 years of growth with sold-out show and record attendance
With a completely sold-out show floor, attendee registration tracking above trend at over 2,700 participantsâincluding more than 400 buyers
Mission Produce introduces Honey mango clamshell at VIVA Fresh
Mission Produce announced a new seasonal offering, its 4-count Honey Mango clamshell, packed with the Worldâs Finest Mangos from Mexico.
IFPA releases 2025 public policy agenda
IFPA published its 2025 Public Policy Agenda, outlining policy priorities that support the growth and resilience of the produce industry.
Procurant unveils Procurant Fresh AI
Procurant launches Procurant Fresh AI, the first artificial intelligence solution specifically for perishables category management in retail.
Avocados From Mexico launches fiesta campaign for Cinco de Mayo
This Cinco de Mayo, Avocados From Mexico is putting guacamole at the center of every table with a new strategy
The Produce Reporter Week in Review April 11, 2025Â
What would the week be without tariff news? We had more. We also heard from Walmart executives on their digital...
Markon lettuce and salad processors make seasonal transition
Markon Cooperative's source-based suppliers of value-added salad items follow the seasonal lettuce transition in the fall and spring.
Peru table grape exports increase 31% over last season
Between weeks 34 and 10 of the 2024-2025 campaign, Peruvian grape shipments totaled 81.4 million boxes, up a 31 percent...
FFP to bring food influencers, dietitians to Consumer Connection Conference
The Consumer Connection Conference is an exclusive opportunity for produce marketers and advocates to meet Food and Nutrition Influencers.
DoorDash expands sidewalk robot delivery in U.S.
DoorDash and Coco Robotics expands their partnership to offer sidewalk robot delivery for DoorDash customers in select U.S. markets.
Inflation continues to slow, as fresh produce shows deflation
The Consumer Price Index for All Urban Consumers decreased 0.1% on a seasonally adjusted basis in March, after rising 0.2%...
Truck Availability Report
Blue Book Services has partnered with CarrierSource to highlight the top-rated trucking companies located near primary produce shipping hubs.
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