Greg Johnson, Author at Blue Book

Brighter Bites partners with Good Foods to “sack hunger”

PLEASANT PRAIRIE, WI – In an effort to help provide fresh foods and resources to the Brighter Bites organization, Good...

5 years ago 4 minute read

Ark Foods introduces Clean Label Salads at PMA Fresh Summit

Brooklyn, NY: Ark Foods BB #:290462 — the modern-day farming company bringing unique vegetables and vegetable-based creations to the produce...

5 years ago 3 minute read

CPMA creates task force to address CFIA romaine import rules

As of October 7, 2020, the Canadian Food Inspection Agency (CFIA) requires importers to either provide proof that romaine lettuce...

5 years ago 4 minute read

Carrots, politics, and the color orange

October is certainly the most orange time of year. In addition to the leaves of trees, which turn that color,...

5 years ago 4 minute read

Shopper Insights 2020: Digging deeper into who tries new items

While it’s important to know what kinds of people are more likely than others to try new fruits and vegetables,...

5 years ago 1 minute read

Wonderful Pistachios launches new marketing campaign

LOS ANGELES – Today, Wonderful Pistachios BB #:355607 launched a new marketing campaign titled “The Next Big Thing” with commercials...

5 years ago 7 minute read

Bolthouse Farms debuts new line of “swaps,” including a hot dogs made of carrots

PRESS RELEASE: BAKERSFIELD, Calif., Oct. 13, 2020 /PRNewswire/ — Taking a giant leap toward their long-term vision of Plants Powering...

5 years ago 5 minute read

Exploring pandemic shopping trends with staying power

The produce industry has watched shopper behavior closely during the pandemic in an effort to predict what’s coming next. IRI Worldwide’s Jonna Parker joined...

5 years ago 3 minute read

ACME parent Albertsons buys 27 Kings and Balducci’s stores

Malvern, PA, Oct. 14, 2020 (GLOBE NEWSWIRE) — ACME Markets, Inc., a division of Albertsons Companies, Inc., (NYSE: ACI) announced...

5 years ago 2 minute read

California LGMA new website targets consumers, food professionals

Sacramento, CA – The California Leafy Greens Marketing Agreement (LGMA) BB #:210653 has launched a new website dedicated to everything...

5 years ago 4 minute read

PMA’s Nancy Tucker announces retirement at Fresh Summit reception

Newark, DE – Produce Marketing Association BB #:153708 Vice President, Nancy Tucker, announced her retirement at the Fresh Summit 2020...

5 years ago 5 minute read

The Virus and Gen Z

One question hangs over Gen Z, as it does over everyone else: how will the coronavirus of 2020 change things?...

5 years ago 3 minute read

Shopper Insights 2020: Who wants to try new items?

The great hurdle for a marketer of anything is getting your customer to try something new. In the fresh produce...

5 years ago 3 minute read

EFI hires compliance expert as Certification Manager

WASHINGTON, DC – On its continued path of growth, Equitable Food Initiative, the workforce development and certification organization that partners...

5 years ago 3 minute read