Welcome to Blue Book!
Are you ready to join the thousands of companies who rely on Blue Book to drive smarter decisions? View our plans and get started today!
Still have questions? We’d love to show you what Blue Book can do for you. Drop us a line– we’ve been waiting for you.
Featured Stories
USDA notifies trade community of proposed changes
The Produce Marketing Association BB #:153708 sent out a member alert January 30 regarding new organic rules coming from the...
The Produce Reporter Week in Review – January 31, 2020
The Super Bowl is coming, and that means avocados, avocados, avocados. Record volumes entered in the US from Mexico in...
Export optimism for Indian market
India has been a good export market, especially for apples, and there’s optimism it will be again. Last year India...
New Pennsylvania greenhouse is BrightFarms’ largest to date
PRESS RELEASE: Selinsgrove, PA – January 28, 2020 – BrightFarms, the leading supplier of locally grown salads for supermarkets, opened...
Some guac to calm my Super Bowl nerves
There’s no official food of the Super Bowl, America’s de facto sports holiday, but the avocado continues to stake its...
Lucky’s Market files Chapter 11 bankruptcy, plans to sell remaining stores
A week after announcing the abrupt closure of 32 of 39 stores, Niwot, CO-based Lucky’s Market BB #:288938 has filed...
Is Cosmic Crisp worth the hype? Short answer: YES
Every time I go to my local Walmart lately, I’m buying 10 pounds of apples. I’m not exaggerating. Why? For...
The $423,000 management tip
Is this management tip worth $423,000? You be the judge. The story goes back to the early twentieth century, when...
BrandStorm, Austin, TX: where to eat, what to see, and—of course—stores to check
Are you ready for BrandStorm? Most people know I live in Austin, TX, the host city for United Fresh’s BrandStorm...
LGMA: Multiple Efforts Underway to Prevent Future Leafy Greens Outbreaks
January 23, 2020 FOR IMMEDIATE RELEASE As public health agencies last week called an end to the latest E. coli...
The drive toward sustainability
When some people hear the word sustainability, their minds conjure up images of aging hippies puttering around organic French intensive...
In uncertain times, focus on core values
In case you haven’t noticed, there are many local, national, and global issues that are complicating the world. From the...
Hurdles remain on China trade deal
For fresh produce companies to benefit from Phase 1 of the U.S.-China trade deal agreed to last week, China’s commitment...
VIDEO: Molly Ringwald stars in this year’s Avocados from Mexico commercial
PRESS RELEASE: DALLAS, Jan. 21, 2020 /PRNewswire/ — Avocados From Mexico (AFM) today announced in their first teaser, titled “Tiara,”...
MAP: Lucky’s Market to close most of its stores, see which ones are staying open
Just over a month after Cincinnati-based Kroger Co. BB #:100073 announced it was pulling its investment in Niwot, CO-based Lucky’s...
The importance of USMCA to the produce industry
The U.S.-Mexico-Canada trade agreement that sits on President Trumps desk ready to be signed means more than just free trade...
Remembering produce legend Frieda Rapoport Caplan
Frieda Rapoport Caplan, founder of Los Alamitos, CA-based Frieda’s Specialty Produce, died January 18 at age 96. Caplan’s daughter Jackie...
Importers prepare for mandatory tomato inspections
With the mandatory inspections of Mexican tomatoes set to start in a few months, importers are figuring out how such...