Featured Stories

Virtual hybrid events: Worth the investment? 

ORLANDO, FL — Another in-person event is in the books for the fresh produce industry, and it will be a test for...

4 years ago 3 minute read

Insights from the Power of Produce

ORLANDO, FL — One of the highlights of education sessions offered at the Southeast Produce Council’s BB #:191194 Southern Exposure...

4 years ago 3 minute read

Southern Exposure kicks off in Orlando – know before you go

Fresh produce travelers have another opportunity for in-person events with the Southeast Produce Council’s Southern Exposure this week in Orlando,...

4 years ago 1 minute read

The force of Easter is powerful, rising markets

The theme for the Southeast Produce Council’s Southern Exposure event this week, “The rise of produce,” captures the current state...

4 years ago 4 minute read

The LGMA: A Progress Report

Last week marked the retirement of Scott Horsfall, the first CEO of the Leafy Greens Marketing Agreement, BB #:210653 created...

4 years ago 4 minute read

Foodservice Recovery Part 3: Lessons Learned

For the last year, the Produce Marketing Association BB #:153708 has met with a group of members weekly to discuss...

4 years ago 2 minute read

PMA/United merger: what you need to know now

Ten years after the last negotiations, the Produce Marketing Association and United Fresh Produce Association are making it official. It’ll...

4 years ago 4 minute read

PMA-United’s big merger opportunity

The long anticipated merger between the United Fresh Produce Association BB #:145458 and Produce Marketing Association BB #:153708 hit on the...

4 years ago 4 minute read

Green Giant, Peeps partner on limited-edition cauliflower flavored bunnies

PARSIPPANY, N.J., March 31, 2021 /PRNewswire/ — Green Giant, the iconic brand synonymous with delicious and high-quality vegetables for families,...

4 years ago 4 minute read

Foodservice Recovery Part 2: Longterm Change

For the last year, the Produce Marketing Association BB #:153708 has met with a group of members weekly to discuss...

4 years ago 5 minute read

Private equity firm to acquire Sun World

PALM DESERT, CA – Sun World International LLC BB #:172413, the global fruit genetics, R&D and licensing company, today announced...

4 years ago 3 minute read

BREAKING: PMA, United Fresh to merge in 2022

WASHINGTON D.C. and NEWARK, DE (March 31, 2021) – The Boards of Directors of the Produce Marketing Association BB #:153708...

4 years ago 5 minute read

Feds turn off tap in San Joaquin Valley

Sometimes the news items that I find most staggering go almost unremarked in most quarters. The latest story that fell...

4 years ago 4 minute read

ProduceIQ: Supply shortages drive prices higher

Prices are on the upswing, climbing another 7 percent on an industry-wide basis. Momentum continues to build as temperatures rise...

4 years ago 4 minute read

Viva Fresh delivers first in-person produce event

GRAPEVINE, TX—For the first in-person event in a year, the Texas International Produce Association’s Viva Fresh Expo had three key...

4 years ago 2 minute read

Dollar General makes smart produce bet

A few years ago, I noticed Dollar General was adding produce to its stores. At the time, the amount of...

4 years ago 3 minute read

Viva Fresh kicks off in Dallas

GRAPEVINE, TX – It’s been almost 13 months since the last in-person event held in the fresh produce industry, the...

4 years ago 1 minute read

The Produce Reporter Week in Review – March 26, 2021

Pamela checks in from Dallas at the Viva Fresh, the first in-person produce industry event in more than a year....

4 years ago 1 minute read

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