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General News
GrubMarket launches wholesale software app
SAN FRANCISCO, Nov. 2, 2021 /PRNewswire/ — GrubMarket BB #:301166, a prominent technology leader in the food industry, today announced...
Frutura to acquire TerraFresh Organics
REEDLEY, CA – TerraFresh Organics BB #:363287, a Mill Valley, CA based supplier of premium organic fruit, has entered into...
Wholesale Produce Supply acquired by investor group
MINNEAPOLIS, Oct. 29, 2021 /PRNewswire/ — Wholesale Produce Supply LLC BB #:100593, a leading fresh produce logistics and inventory management...
Oppy ups the ante with first vertical farming partnership
UP Vertical Farms™ aims to become world’s largest and most sustainable grower of baby leafy greens in 2023 PITT MEADOWS,...
Northern rains couldn’t dampen demand or prices
(Week #43, ending October 30th) ProduceIQ Index: $1.10/pound, +7.8 percent over prior week Mysterious Halloween storm brings much needed rain...
EFI-certified NatureSweet tomatoes earn Award for Excellence
WASHINGTON — Equitable Food Initiative is proud to announce that EFI-certified NatureSweet Tomatoes has earned a Communitas Award for Excellence...
Moxxy adds Business & Accounting Director
Moxxy Strengthens Operations, Adds Cameron Dolan as Business & Accounting Director Miami, FL — Moxxy Marketing, BB #:341508 an award-winning,...
Peru to be top blueberry exporter for the third consecutive year
According to Agraria, Peruvian blueberry shipments reached 112,078 tons by the beginning of October, reflecting an increase of 59 percent...
USDA offers $650MM in grants for Pandemic Response and Safety
USDA is currently accepting applications for the Pandemic Response and Safety (PRS) Grant Program. Applications must be submitted electronically through the...
F&S Produce Co. rebrands to F&S Fresh Foods
Vineland, NJ (November 1, 2021) — F&S Produce Co. BB #:124667 has changed its name to F&S Fresh Foods in...
USHBC encourages a ‘boost of blue’ for American Diabetes Month
OLSOM, Calif. – During American Diabetes Month, the U.S. Highbush Blueberry Council (USHBC) BB #:162393 is inspiring consumers to grab...
The Produce Reporter Week in Review – October 29, 2021
Greg calls in from the Great State of Potatoes sharing our first impressions of post-merger PMA/United, the International Fresh Produce...
What you need to know about the merged PMA/United: Event calendar, directors, core strategies
The wait is over. The Produce Marketing Association and United Fresh Produce Association unveiled their merged identity during a news...
Couchesne Larose collaborates on vertical farming initiative
PRESS RELEASE: Saint Pacôme, Quebec, October 29, 2021—Ocean Vert, a Quebec joint venture formed by Courchesne Larose BB #:115999 and...
Introducing The Produce Reporter: Afternoon Edition
Dear Produce Reporter Subscriber, Exciting news — delivery of The Produce Reporter afternoon edition will begin November 1! Since launching...
The produce industry’s cybersecurity threats and protections
Cybercrimes happen to the biggest firms in the world, and they can also claim amongst the smallest, including produce companies,...
Independent grocers reach record sales & profits
Study finds independents stepped up during pandemic, building on strong community ties and employee loyalty Fort Lauderdale, FL – The...
Procurant hires iTradeNetwork co-founder
WATSONVILLE, Calif.–(BUSINESS WIRE)–Procurant, a cloud-based software company transforming the global food supply chain, today announced that Charles (Chuck) Gragg, a...
Hear from our customers
Gaetan Bono Achieves Good ROI with Blue Book Advertising
Whenever we do advertise in the Blue Book or whenever we do spend money on different various aspects in the Blue Book, we do get a lot of feedback, a lot of comments, a lot of current suppliers and new suppliers tend to reach out and we definitely get a good return on investment there. Salvatore Lavorato, VP at Gaetan Bono

Blue Book: The Essential Tool for Smart Decision-Making at IndexFresh
I can just tell you that Blue Book goes far beyond expectations…In my career I have worked with several credit and business information reporting companies. No one can come close to the tools the Blue Book provides the Produce industry. - Merrill Causey, CFO at IndexFresh