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General News
Brighter Bites releases results of 2020 voucher program
HOUSTON – Brighter Bites, BB #:371141 a nonprofit organization that delivers fresh fruits, vegetables and nutrition education resources directly into...
SweeTango: top club apple launches ‘big’ return
Swedesboro, N.J. – The SweeTango apple harvest is in full swing, and growers with Next Big Thing, A Growers’ Cooperative...
New class of FFVA’s emerging leaders announced
MAITLAND, Fla. (Sept. 21, 2021) – The Florida Fruit & Vegetable Association BB #:153753 today announced the selection of 15...
Limoneira forms joint citrus venture with Wileman Bros. & Elliott
SANTA PAULA, Calif.–(BUSINESS WIRE)– Limoneira Company BB #:168478, a diversified citrus growing, packing, selling and marketing company with related agribusiness...
United Fresh supports introduction of Fresh Produce Procurement Reform Act
WASHINGTON, D.C. (September 21, 2021) – Today, Congresswoman Rosa DeLauro (D-CT) introduced the Fresh Produce Procurement Reform Act – legislation...
Dole launches malnutrition label campaign to highlight food waste and insecurity
WESTLAKE VILLAGE, Calif., Sept. 22, 2021 /PRNewswire/ — A consumer pulse survey released today by the Dole Sunshine Company BB...
StePac launches recyclable top seal solution
Tefen, Israel – Fresh produce packaging innovators, StePac Ltd. has expanded its range of top seals with new solutions to...
Ag-tech startup Iron Ox closes $53MM investment round
SAN CARLOS, Calif.–(BUSINESS WIRE)–Iron Ox announced today that it has closed a $53 million “Series C” funding round, led by...
Stemilt kicks off organic season with Artisan Organics Honeycrisps
WENATCHEE, Wash. – Stemilt’s World Famous Honeycrisp apples consumers across the globe have come to know and love are back...
FDACS marketing division receives FFVA honors
MAITLAND, Fla. – The Florida Fruit & Vegetable Association (FFVA) BB #:153753 has honored the Florida Department of Agriculture and...
Fortune Growers, Mexican Government partner to help small growers
Fortune Growers BB #:192013 is a vertically integrated international company, which grows its produce in Mexico. It currently has a...
EFI names Marketing Advisory Council
WASHINGTON – Equitable Food Initiative, the workforce development and certification organization that partners with growers, farmworkers, retailers and consumer groups,...
Subway credits brand refresh for summer sales surge
MILFORD, Conn., Sept. 21, 2021 /PRNewswire/ — Subway fan brand love is stronger than ever following the launch of Eat...
Advanced Farm Technologies raises $25MM investment
DAVIS, Calif.–(BUSINESS WIRE)–Advanced Farm Technologies, Inc., developers of robotic technology for farmers, announced today it has completed a Series B...
G&R Farms hires Operations Manager
Glennville, GA – G&R Farms BB #:114342 is proud to welcome new hire Jon Ellis, who will be serving in...
Giumarra expands citrus program with new California volume
LOS ANGELES – Sep. 21, 2021 – The Giumarra Companies BB #:113366 announces the expansion of its domestic citrus program...
Ocean Mist announces new ‘Season & Steam’ vegetable line for Fall
OCEAN MIST FARMS SEASON & STEAM: A SOLUTION FOR THE ENTIRE FAMILY CASTROVILLE, Calif. – Ocean Mist Farms, BB #:111742 the...
Homegrown Organic Farms hires category manager
Porterville, CA, (September 21, 2021) — Homegrown Organic Farms BB #:161459 is pleased to announce Jonah Reardon as the newest...
Hear from our customers
Gaetan Bono Achieves Good ROI with Blue Book Advertising
Whenever we do advertise in the Blue Book or whenever we do spend money on different various aspects in the Blue Book, we do get a lot of feedback, a lot of comments, a lot of current suppliers and new suppliers tend to reach out and we definitely get a good return on investment there. Salvatore Lavorato, VP at Gaetan Bono

Blue Book: The Essential Tool for Smart Decision-Making at IndexFresh
I can just tell you that Blue Book goes far beyond expectations…In my career I have worked with several credit and business information reporting companies. No one can come close to the tools the Blue Book provides the Produce industry. - Merrill Causey, CFO at IndexFresh