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Blue Book goes out and says, ‘Hey, we have thousands of members here. What do you all know about this customer?’ That to me gives me great comfort.

- Fred Plotsky, President
Blue Book Products & Features:
  • Know Your Commodity
  • Trading & Transportation Guidelines
  • Advanced Search Tools
  • Business Reports

About Cool Runnings,
Ltd. (#125423):

3535 30th Ave Ste 103, , Kenosha, WI, 53144-1632, USA
Established 1986
Transportation Member Since 1995

Fred Plotsky is the President of Cool Runnings Transportation and Cool Runnings Logistics, is responsible for overseeing the company’s operations, which primarily focus on transporting produce and frozen foods between Illinois, Wisconsin, and the West Coast. With the nature of their business and the constantly changing dynamics of the produce industry, managing credit risk and ensuring compatibility between products are crucial tasks. According to Fred, Blue Book Services plays a pivotal role in helping them navigate these challenges.

Fred explains how Blue Book’s “Know Your Commodity” guide helps Cool Runnings avoid potentially costly mistakes. “When I go to the ‘Know Your Commodity’ guide, I can see what commodities are and aren’t compatible, so that helps me head off potential problems,” he says. This tool allows Fred and his team to ensure that the products they are transporting are suitable for each other, preventing temperature-related issues and other logistics problems before they occur. The ability to quickly reference this information is key to running their business smoothly and efficiently.

In addition to managing product compatibility, Fred relies on Blue Book’s credit rating services to ensure that the companies they work with are financially stable. “I update customer profiles every few months…and I know that any produce customer I go to, I’ll check their credit scores,” Fred explains. He particularly values the extensive network of Blue Book members, as it provides a well-rounded view of a customer’s financial health. “Blue Book goes out and says, ‘Hey, we have thousands of members here. What do you all know about this guy?’ That to me gives me great comfort.  I rely on Blue Book.” Fred concludes. With Blue Book Services, Fred is confident in his ability to manage credit risk and make informed decisions that protect Cool Runnings’ business interests.

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