Jewell Marketing Leverages Blue Book’s Advertising to Drive Brand Growth for Clients

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Cindy Jewell, President of Jewell Marketing, highlights the key factors that make Blue Book Services an invaluable partner in their clients’ marketing strategies. Her agency works with businesses like Bobalu, LLC, and she emphasizes the importance of Blue Book’s The Produce Reporter® e-newsletter in their advertising efforts. “First, the daily editorial content in The Produce Reporter e-newsletter draws readers to the publication with timely and important industry information, and to our advertising messaging,” says Jewell. The combination of high-quality content and effective advertising space ensures that her clients’ messages are seen by the right audience.

The credibility and trust that Blue Book has built over the years also play a significant role in Jewell Marketing’s advertising decisions. “The Blue Book is a long-standing credible organization the industry trusts,” Jewell explains. This trusted reputation ensures that their advertising resonates with an engaged and reliable audience. For Jewell Marketing, advertising through Blue Book offers the perfect blend of visibility and industry authority, making it a key element in their clients’ brand growth.

In addition to reaching a large audience, Blue Book’s digital e-newsletter platform offers another significant advantage: the ability to drive traffic directly to client websites. “By utilizing the digital e-newsletter platform, we drive traffic directly to our website and communication tools to promote our company and our strawberries,” Jewell notes. This direct connection between the publication and client websites helps businesses like Bobalu reach potential customers more efficiently and effectively.

By partnering with Blue Book, Jewell Marketing has been able to enhance their clients’ visibility, build trust within the industry, and drive measurable results. Blue Book’s advertising platforms continue to be an essential tool in the marketing strategies that help their clients thrive.