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Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry

Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry

Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry
Lighter avocado supplies leading to rising prices
Markon Cooperative BB #:123315 released this avocado market update in its Fresh Crop Report, week of August 11, 2024: The transition from the normal Mexican avocado crop to...
Markon Cooperative BB #:123315 released this avocado market update in its Fresh Crop Report, week of August 11, 2024:
The transition from the normal Mexican avocado crop to Flora Loca supplies is delayed due to ongoing rain in the Michoacan growing region. Expect significantly higher prices for the next two to three weeks.

Mexico
- Large sizes (32- to 48-count supplies) are increasing, but remain limited
- Small sizes (60- to 70-count stocks) are becoming more plentiful
- Quality is good; checkerboarding (uneven ripening within a case) has been reported
- Expect elevated markets over the next two to three weeks

California/Peru
- Yields continue to diminish week over week, as the season will wind down in late August
- The crop is currently dominated by 48- and 60-count No. 1 grade fruit
- Quality is good; checkerboarding (uneven ripening) has been reported
- Expect high prices

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