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Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry

Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry

Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry

Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry

Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry

Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry
Plenty closes Compton farm in ‘strategic shift’ to berries
Less than two years after it opened, San Francisco-based vertical farm Plenty Ag is closing its Compton, CA, facility. The company said in a LinkedIn post that it...

Less than two years after it opened, San Francisco-based vertical farm Plenty Ag is closing its Compton, CA, facility.
The company said in a LinkedIn post that it is undergoing a “strategic shift” to strawberries.
“This is a bittersweet moment in Plenty’s journey,” the company said in the post. “Compton was our first commercial farm and marked our transition from a startup to a scaling business. But the rising cost of doing business in California, including climbing energy prices, made operating here challenging. Closing this chapter was not a decision we made lightly, but it was a necessary step as we shift our focus to strawberries.”
Plenty is partnered with Watsonville, CA-based Driscoll’s. The companies recently opened a 40,000-square-foot Richmond, VA-based facility that is expected to produce up to 4 million pounds of strawberries annually.
The company outlined reasons for the shift to strawberries in the post:
“Plenty’s future is in growing strawberries because they fill a supply gap, provide a locally grown product with peak-season flavor year-round, and command a premium price,” the company said. “While most vertical farms are limited to lettuces, Plenty spent the past decade designing a modular growing system flexible enough to support a wide variety of crops.”
Plenty’s Compton farm was backed by a $400 million investment from Bentonville, AR-based Walmart Inc., which included an agreement for Plenty to supply leafy greens to Walmart stores in California.
Pamela Riemenschneider is the Retail Editor for Blue Book Services.

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