california avocado commission

California Avocado Commission hires new VP Marketing

IRVINE, Calif. – The California Avocado Commission BB #:145028 has hired food industry veteran Terry Splane to be the organization’s...

2 years ago 2 minute read

California Avocado Commission salutes International Women’s Day

IRVINE, Calif. – In honor of International Women’s Day (March 8), the California Avocado Commission, BB #:145028 which represents growers...

2 years ago 5 minute read

California Avocado Commission forecasts slightly smaller 2022-23 crop

IRVINE, Calif. – The California Avocado Commission BB #:145028 announced its marketing plans for 2023 along with the early season...

2 years ago 3 minute read

Industry icon Jan DeLyser to retire

California Avocado Commission actively seeking new vice president of marketing IRVINE, Calif. – Produce industry maven Jan DeLyser announced her...

2 years ago 5 minute read

California Avocado Commission promotes VP

IRVINE, Calif. – The California Avocado Commission BB #:145028 has promoted Ken Melban to vice president of industry affairs and...

2 years ago 3 minute read

CAC celebrates 50 years of exhibiting at PMA Fresh Summit-IFPA show

IRVINE, Calif. – The California Avocado Commission BB #:145028 team is in final preparation mode for the much-anticipated International Fresh...

2 years ago 3 minute read

California Avocado Commission announces new president

IRVINE, Calif. – The California Avocado Commission BB #:145028 Board of Directors has selected produce veteran Jeff Oberman to become...

3 years ago 2 minute read

California Avocado Commission appoints interim president

IRVINE, Calif. – The California avocado season is drawing quickly to a close. With nearly 263 million pounds shipped through...

3 years ago 3 minute read

California Avocado Commission engages consumers on social media

IRVINE, Calif. – For the California Avocado Commission, BB #:145028 social media outreach is one of its most effective means...

3 years ago 5 minute read

Celebrate 10 years of California Avocado Month this June

IRVINE, Calif. (May 17, 2022) – Ten years ago, the California Avocado Commission first observed June officially as California Avocado...

3 years ago 4 minute read

California avocado season in full swing

Commission continues “the best avocados have California in them” campaign IRVINE, Calif. – The California Avocado Commission BB #:145028 is...

3 years ago 4 minute read

California avocado forecasts larger 2022 crop

IRVINE, Calif. (January 31, 2022) – The California Avocado Commission’s BB #:145028 2022 pre-season forecast projects a 306-million-pound crop, which...

3 years ago 3 minute read

CAC promotion leads to new Director of Trade and Legal Affairs

IRVINE, Calif. – The California Avocado Commission BB #:145028 has promoted Angela Fraser to Director of Trade and Legal Affairs....

4 years ago 3 minute read

California Avocados take a road trip

IRVINE, Calif. – Consumers across the country and in particular in the West are fulfilling their pent-up desire to travel...

4 years ago 3 minute read

California avocados marketing in peak season

IRVINE, Calif. – Peak availability of California avocados continues in July, and the California Avocado Commission’s BB #:145028 summer advertising...

4 years ago 4 minute read

Brand advocates key to California Avocados marketing

IRVINE, Calif. – Bloggers, chefs, dietitians and other personalities have become valued communicators for the California avocado marketing program. They...

4 years ago 4 minute read

Referendum affirms CAC to continue operations

IRVINE, Calif. – The California Department of Food and Agriculture recently completed a state-mandated referendum vote that determined the California...

4 years ago 3 minute read

Cooking with California Avocados

I had a chance to join the California Avocado Commission BB #:145028 in the kitchen…virtually…as it kicks off the season...

4 years ago 10 minute read

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