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california avocado commission
California Avocado Commission hires new VP Marketing
IRVINE, Calif. – The California Avocado Commission BB #:145028 has hired food industry veteran Terry Splane to be the organization’s...
California Avocado Commission salutes International Women’s Day
IRVINE, Calif. – In honor of International Women’s Day (March 8), the California Avocado Commission, BB #:145028 which represents growers...
California Avocado Commission forecasts slightly smaller 2022-23 crop
IRVINE, Calif. – The California Avocado Commission BB #:145028 announced its marketing plans for 2023 along with the early season...
Industry icon Jan DeLyser to retire
California Avocado Commission actively seeking new vice president of marketing IRVINE, Calif. – Produce industry maven Jan DeLyser announced her...
California Avocado Commission promotes VP
IRVINE, Calif. – The California Avocado Commission BB #:145028 has promoted Ken Melban to vice president of industry affairs and...
CAC celebrates 50 years of exhibiting at PMA Fresh Summit-IFPA show
IRVINE, Calif. – The California Avocado Commission BB #:145028 team is in final preparation mode for the much-anticipated International Fresh...
California Avocado Commission announces new president
IRVINE, Calif. – The California Avocado Commission BB #:145028 Board of Directors has selected produce veteran Jeff Oberman to become...
California Avocado Commission appoints interim president
IRVINE, Calif. – The California avocado season is drawing quickly to a close. With nearly 263 million pounds shipped through...
California Avocado Commission engages consumers on social media
IRVINE, Calif. – For the California Avocado Commission, BB #:145028 social media outreach is one of its most effective means...
Celebrate 10 years of California Avocado Month this June
IRVINE, Calif. (May 17, 2022) – Ten years ago, the California Avocado Commission first observed June officially as California Avocado...
California avocado season in full swing
Commission continues “the best avocados have California in them” campaign IRVINE, Calif. – The California Avocado Commission BB #:145028 is...
California avocado forecasts larger 2022 crop
IRVINE, Calif. (January 31, 2022) – The California Avocado Commission’s BB #:145028 2022 pre-season forecast projects a 306-million-pound crop, which...
CAC promotion leads to new Director of Trade and Legal Affairs
IRVINE, Calif. – The California Avocado Commission BB #:145028 has promoted Angela Fraser to Director of Trade and Legal Affairs....
California Avocados take a road trip
IRVINE, Calif. – Consumers across the country and in particular in the West are fulfilling their pent-up desire to travel...
California avocados marketing in peak season
IRVINE, Calif. – Peak availability of California avocados continues in July, and the California Avocado Commission’s BB #:145028 summer advertising...
Brand advocates key to California Avocados marketing
IRVINE, Calif. – Bloggers, chefs, dietitians and other personalities have become valued communicators for the California avocado marketing program. They...
Referendum affirms CAC to continue operations
IRVINE, Calif. – The California Department of Food and Agriculture recently completed a state-mandated referendum vote that determined the California...
Cooking with California Avocados
I had a chance to join the California Avocado Commission BB #:145028 in the kitchen…virtually…as it kicks off the season...
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