Welcome to Blue Book!
Are you ready to join the thousands of companies who rely on Blue Book to drive smarter decisions? View our plans and get started today!
Still have questions? We’d love to show you what Blue Book can do for you. Drop us a line– we’ve been waiting for you.
california avocados
Get hands-on with California avocados
VALLEY CENTER, CA — Those of us in the business are very familiar with a field tour: load up in...
Brand advocates key to California Avocados marketing
IRVINE, Calif. – Bloggers, chefs, dietitians and other personalities have become valued communicators for the California avocado marketing program. They...
The Produce Reporter Week in Review: June 21, 2019
Greg and Pamela discuss Uber’s new freight plans, the Center for Produce Safety’s Research Symposium and a hot market for...
California Avocados gear up for Memorial Day promotions
IRVINE, Calif. (May 8, 2019) – Memorial Day weekend is one of the strongest periods of the year for avocado...
Blue Book Resources
Customer Success Stories
Hear from produce, transportation and supply companies throughout the produce industry who rely on Blue Book to scale their business, increase their ROI and find new partners.

Industry Innovation
Get a demo and see how Blue Book can help you build, collaborate and grow your business.