california fresh fruit

CFFA releases award winners, speakers for annual meeting

February 14, 2024 (Fresno, CA) – The California Fresh Fruit Association (CFFA) is pleased to announce the recipient for the...

1 year ago 3 minute read

CFFA names new president

Wednesday, November 8, 2023 (Fresno, CA) – Today, Wayde Kirschenman, the Chairman of the California Fresh Fruit Association (CFFA) Board...

1 year ago 3 minute read

To weather the storm, California fresh fruit needs partnership from retailers

The California fresh fruit industry – like so many commodities in the Central Valley – has contended with a season...

2 years ago 3 minute read

California Table Grape Commission plans leadership transition

April 28, 2023 Fresno, CA – Ian LeMay, President of the California Fresh Fruit Association will become President & CEO...

2 years ago 2 minute read

With ongoing drought, California fruit growers feel the vise tighten

The grim news about the California water situation led me to contact Ian LeMay, president of the California Fresh Fruit...

3 years ago 4 minute read

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