Welcome to Blue Book!
Are you ready to join the thousands of companies who rely on Blue Book to drive smarter decisions? View our plans and get started today!
Still have questions? We’d love to show you what Blue Book can do for you. Drop us a line– we’ve been waiting for you.
california fresh fruit
CFFA releases award winners, speakers for annual meeting
February 14, 2024 (Fresno, CA) – The California Fresh Fruit Association (CFFA) is pleased to announce the recipient for the...
CFFA names new president
Wednesday, November 8, 2023 (Fresno, CA) – Today, Wayde Kirschenman, the Chairman of the California Fresh Fruit Association (CFFA) Board...
To weather the storm, California fresh fruit needs partnership from retailers
The California fresh fruit industry – like so many commodities in the Central Valley – has contended with a season...
California Table Grape Commission plans leadership transition
April 28, 2023 Fresno, CA – Ian LeMay, President of the California Fresh Fruit Association will become President & CEO...
With ongoing drought, California fruit growers feel the vise tighten
The grim news about the California water situation led me to contact Ian LeMay, president of the California Fresh Fruit...
Blue Book Resources
Customer Success Stories
Hear from produce, transportation and supply companies throughout the produce industry who rely on Blue Book to scale their business, increase their ROI and find new partners.

Industry Innovation
Get a demo and see how Blue Book can help you build, collaborate and grow your business.