Welcome to Blue Book!
Are you ready to join the thousands of companies who rely on Blue Book to drive smarter decisions? View our plans and get started today!
Still have questions? We’d love to show you what Blue Book can do for you. Drop us a line– we’ve been waiting for you.
crop report
CAC projects largest avocado harvest in five years
IRVINE, Calif. (January 27, 2024) – The 2025 California avocado harvest is now projected to be in the range of...
Strong winds and wildfires affecting Oxnard, CA crops
Markon Cooperative BB #:123315 released this crop update January 23, 2025: Please see this Markon Live video from the Fields...
Stemilt stresses winter pear promotions despite small crop
January 13, 2025 WENATCHEE, Wash. – Though a historically low 2024/2025 pear crop has led retailers to put the brakes...
Strawberry market softens as supplies increase
Markon Cooperative BB #:123315 released this strawberry crop update January 6, 2025: Strawberry supply exceeds demand; falling prices are forecast...
Desert lettuce yields and quality up and prices down
Markon Cooperative BB #:123315 released this AZ/CA desert lettuce crop update December 17, 2024: Ideal weather conditions aided growth in...
Florida citrus projected at century-low levels
USDA’s December Florida citrus forecast puts the crop at levels that haven’t been this low in 100 years. Orange production...
CA-AZ desert lettuce suffers from cold and ice
Markon Cooperative {{BB #:123315}} released this crop report December 11, 2024: Markon shot this Live from the Fields video highlighting low...
Hurricane Helene crop update
Markon Cooperative BB #:123315 released this Hurricane Helene update September 30, 2024: Hurricane Helene made landfall in Florida Thursday night,...
California to begin slightly smaller 2024 pear crop
June 27, 2024 Sacramento, CA – California pears continue to set the standard as the first pears to be harvested...
California avocado crop forecasted slightly smaller
IRVINE, Calif. (January 29, 2024) – The official crop forecast for the California Avocado Commission’s BB #:145028 fiscal year 2023-24...
Bobalu projects strong spring strawberries
January 24, 2024 — (Oxnard, CA) As the company heads into the 2024 strawberry season, partners at Bobalu Berry Farms...
Desert ice forecast expected to disrupt production
Markon Cooperative BB #:123315 released this From The Fields report on the CA/AZ desert region January 3, 2024: A series...
Higher Idaho potato yields lead to stable fall market
Markon Cooperative BB #:123315 released this Idaho potato 2023-2024 crop outlook: There will be enough supply to meet demand through...
New crop apples start with prices expected to drop
Markon Cooperative BB #:123315 released this new crop apple report September 12, 2023: The Washington State Tree Fruit Association (WSTFA)...
Monterey Co. crop values rise 13.1% in 2022
Monterey County (CA) crop values rose 13.1 percent from 2021 to 2022 to $4.6 billion. This week the county released...
“Significant” volume increase expected as Chilean citrus arrivals start in the U.S.
May 15, 2023 — The Citrus Committee of ASOEX has released its estimate for the 2023 season, projecting global exports...
Strawberry demand pushes up prices
Strawberry demand remains strong, and California growers may not be able to keep up with it thanks to recent weather...
Tomato prices likely to rise
Rain in the Northeast and Southeast U.S. and Mexico has slowed tomato harvests, and water restrictions in California have led...
Blue Book Resources
Customer Success Stories
Hear from produce, transportation and supply companies throughout the produce industry who rely on Blue Book to scale their business, increase their ROI and find new partners.

Industry Innovation
Get a demo and see how Blue Book can help you build, collaborate and grow your business.