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shopper insights 2020
Shopper Insights: Consumers aren’t the only ones who buy with their eyes
I talked with Karen Nardozza of Moxxy Marketing BB #:341508 about the latest segment in our coverage of the Shopper...
Where and how often consumers shop unlocks marketing opportunities
As a mom of two growing boys, I’m not surprised shoppers with children had a higher likelihood of buying fruits...
Shopper Insights 2020: How demographics guide new product trials
I talked with Karen Nardozza of Moxxy Marketing about the latest installment in our Shopper Insights 2020 series, which analyzes...
Shopper Insights 2020 – Consumers have tried what?!
As popular as some items may seem to those of us immersed in the fresh produce world, some trendy produce...
Shopper Insights 2020: Creative ways to influence new item trial
In this week’s analysis of shopper trends, we found that family and friend influence was the top driver for a...
Shopper Insights 2020: When looks aren’t enough
We’ve already covered the fact that looks draw consumers in when it comes to their regular produce purchases, but sometimes...
Shopper Insights 2020: The why behind the buy
It’s easy to see what consumers are buying at retail, but if we’re going to understand how to grow those...
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