watermelons

NWPB reports successful summer foodservice program

Watermelon included in more trend-forward applications Winter Springs, FL – August 29, 2023 – This summer, the National Watermelon Promotion...

2 years ago 4 minute read

NWPB hosts watermelon retail merchandising contest

NWPB Revisits Updated Contest Format and Continues Additional Incentives with Tajín WINTER SPRINGS, FL – July 10, 2023 – The...

2 years ago 5 minute read

Van Groningen’s ‘Yosemite Fresh’ gears up for the season

MANTECA, CA (June 14, 2023) – Van Groningen & Sons BB #:114654 geared up for watermelon season this past weekend...

2 years ago 2 minute read

Fresh Farms plans to expand melon program

Nogales AZ – Fresh Farms, BB #:194140 a leading produce company, is making significant strides in the Mexican melon market,...

2 years ago 2 minute read

NWPB highlights mood-boosting benefits of watermelon

May 31, 2023 – “Want to be happier this season? Add watermelon to your grocery cart.” That’s the core message...

2 years ago 3 minute read

The inedible square watermelon

Watermelons, however delicious, do not come in the most convenient shapes. The traditional huge oblong watermelon is being challenged by...

2 years ago 2 minute read

NWPB announces significant positive impact for watermelon industry

Findings from Study in Partnership with Armada Corporate Intelligence, Inc. Conclude Strong Relationship Between Promotional Activities and Grower Revenues Winter...

2 years ago 4 minute read

Divine Flavor’s spring melon deal underway

Nogales, AZ– The spring season and warmer weather is upon us, and for Divine Flavor, BB #:204689 the grower, shipper...

2 years ago 4 minute read

Watermelon consumption associated with higher diet quality, study finds

Nutrition Study Finds Watermelon Intake Associated with Higher Diet Quality in Children and Adults Winter Springs, FL – National Watermelon...

2 years ago 3 minute read

NWPB to show its economic value in presentation

Winter Springs, FL – National Watermelon Promotion Board (NWPB), BB #:153670 along with research partner, Armada Corporate Intelligence, Inc., invite...

2 years ago 2 minute read

New ‘Wintermelon’ toolkit launches to support watermelon year-round 

Winter Springs, FL – National Watermelon Promotion Board (NWPB) BB #:153670 has launched an online toolkit to promote watermelon during...

2 years ago 4 minute read

NWPB sponsors Marine Corps Marathon

Gathered in Gratitude at the 47th Marine Corps Marathon Winter Springs, FL – Last month, for the 8th year, National...

2 years ago 4 minute read

Watermelon Board releases consumer strategy

Winter Springs, FL – September 6, 2022 – This summer, National Watermelon Promotion Board (NWPB) BB #:153670 infused fresh online...

3 years ago 5 minute read

ProduceIQ: Back-to-school demand can’t stop softening produce prices

Summer break is ending, and back to school is just around the corner. For those with kids heading back to...

3 years ago 5 minute read

Watermelon Retail Merchandising Contest calls for entries

NWPB Revisits Updated Contest Format and Adds Additional Incentives with Tajín WINTER SPRINGS, FL – June 29, 2022 – The...

3 years ago 5 minute read

Summer Stock: Watermelon

Hessmer, LA-based grower-shipper Earl Roy Enterprises, LLC BB #:299773 is known for its sweet potatoes but carries a full line...

3 years ago 1 minute read

NWPB launches ‘Use the Whole Watermelon’ campaign

Winter Springs, FL – This month, National Watermelon Promotion Board (NWPB) BB #:153670 has launched its largest consumer-focused campaign of...

3 years ago 5 minute read

ProduceIQ: Spring harvest flush eases prices

Overall market prices fell faster than your bank balance after buying a last-minute Mother’s Day Hallmark card. Nothing can ever...

3 years ago 4 minute read

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